From not being taken seriously as a blogger to being told people don't care about conscious consumerism, I've just about heard it all. But guess what? The Honest Consumer is still here. Like a lot of entrepreneurs, I jumped in head on following a passion. The idea of "Fake It Till You Make It" can bring on a confidence to keep you going on the rough days. However, in the process of faking it till you make it, you don't want to lose sight of who you are and what you are trying to accomplish. I've listed a few ways "Fake It Till You Make It" has positively impacted my entrepreneurial journey in hopes that it will encourage others.
Surround Yourself with Positive People
It can be grueling trying to make a positive impact and being thrown in with a group who doesn't understand your mission. Surround yourself with people who understand your drive and encourage you to keep going. There are going to be days when you are incredibly beat and all you want to do is quit. All it takes is incredible people to remind you that you are making a difference and to keep you sane. Starting The Honest Consumer has really shown me who my true support system is. I've had so many incredibly friends willing to help out and encourage me.
Don't Be Afraid to Ask Questions
I'm following a passion and there are some days I literally have no idea what I'm doing. I'm not afraid to admit it. In your group of positive people make sure to have at least one person who has experience and can serve as a mentor. Ask your mentors for help and advice. This keeps you grounded, helps you learn, and encourages success.
Trust Your Gut
Through my experience growing The Honest Consumer, my values have become more distinct. This clarity has helped me make decisions in choosing people I trust and want to work with. I've had people throw out some questionable advice. While some of these individuals are more experienced and successful than I am, not all of them are in the field of social impact. I've had to trust my gut on what advice is worth taking and applying to social impact and what advice I need to leave behind.
Listen to Your Heart
I've been told a number of times that consumers don't care. I beg to differ. Right now we have a community of over 10,000 individuals who prove that consumers do care. I've followed my heart and continued to do what I love because my heart is telling me that I can make a difference in the world by growing this wonderful community.
Learn Your Limits
As a creative I have to be in the right mindset to be productive. I've learned that I need to make time to step away and decompress. It can be difficult to set up boundaries between work and relaxation when you are an entrepreneur working out of your home. However, stepping back and breathing or binge watching Netflix can provide me with clarity and a fresh look on projects.